Powell will focus on growing the firm's planning promotional agreements initiative. Credit; via Space

Keyland brings in land and planning manager

The property trading arm of Kelda Group and sister company to Yorkshire Water, has appointed Mike Powell, who joins from Peacock + Smith.

Powell was a senior associate at the planning consultancy. He joins Keyland with a brief to further grow the firm’s planning promotional agreements initiative, which is designed to enable private landowners to maximise the development potential from their land risk-free.

Additionally, he will be working to unlock public sector opportunities via the company’s role as the only land broker on Land Solve 2, the public sector land delivery framework.

After starting his career in local government in Northumberland. Powell held various roles before joining Peacock + Smith, including a stint as senior planner at Hallam Land Management.

Luke Axe, land & planning director at Keyland Developments, said: “We are delighted to bring Mike into the Keyland team at an exciting time for the business.

“Mike’s extensive experience in the industry, and in particular his strong track record of strategic land promotion, adds even greater depth to our Land & Planning Team at a time when we are rapidly growing our PPA offer, as well as seeking to unlock public sector opportunities.”

Powell added: “I am looking forward to supporting Keyland’s growth as a leading land promoter for both private and public sector clients.

“I am excited to use my skills and experience to help Keyland deliver its innovative Six Capitals approach to land promotion on some of the largest and most complex commercial and residential opportunities across the region.”

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